Reading Your Audience with Scealiai Jack Lynch

In this episode I’m joined by Jack Lynch, pre-eminent scealiai, or Irish storyteller. Jack is the chair of Storytellers of Ireland and a founder member of the Dublin Yarnspinners. He spends his time telling stories at festivals around the world, and is an expert in folk tales, myths, legends and tall tales.

For more information, visit www.WeAreOpusMedia.com

I imagine you’re listening to this podcast because you know the power of storytelling. And I want you to bring that power to your own writing, with Roger Schulman at www.TheWriterCoach.com.

Roger is the winner of a British Academy Award, and nominee for the Oscar and the Emmy. So go to www.TheWriterCoach.com and schedule a free Discovery session. Let Roger “bring the Hollywood” to your writing.

Storytelling is the most effective way to persuade anyone

“Storytelling is the most effective way to persuade anyone. Rule the World is filled with storytelling insights with prompts that invite you to think and communicate using effective stories. The detailed analysis of the many story aspects is unique to this work and would be helpful to anyone growing a vibrant tribe of customers.”

Storytelling

Robert Skrob, CEO of Be Unleavable

Storytelling is the most effective

Robert Skrob, CEO of Be Unleavable

Clair Morgans

Great fun working with Opus Media – so flexible and accommodating our mad schedule – and under-stood what we were looking for straight away.

Clair Morgans, CEO, YKids

Richard Davies

We have worked with Paul and Opus Media for a number of years, as one of our trusted part-ners, on various online projects. It’s important for us that we can recommend partners to our clients knowing that the standard of work is high and that what is promised is delivered. Opus Media has an outstanding knowledge of the video/film industry and can be relied upon to respond brilliantly to cli-ents’ briefs, advise on potential improvements with alternative ideas and creative suggestions, pro-vide excellent direction on location, and produce consistently fantastic high-quality material on deliv-ery. Paul’s experience in the sector is reflected in the standard of Opus’ work, he’s an utterly lovely guy to work with, and is the consummate professional. Super company, and we look forward to work-ing together on more many projects in the future.

Richard Davies, Founder & MD, Cyberfrog Design

Joanna Hennigan

Paul and his team stepped in to produce an animated video for us with a very tight timeframe. We worked collaboratively and I know the team pulled night shifts to get this done for us. It was a delight to work with Opus from start to finish and we couldn’t be more delighted with the end result. I defi-nitely wouldn’t hesitate to recommend them to anyone and will be back to them again with our next project. Thanks guys.

Joanna Hennigan, Director of Marketing, Kentech

Paul Mudd

We would highly recommend Opus Media. We contacted Opus Media from a recommendation. From our initial contact with Paul we knew we were in good hands. Paul listened to our require-ments and came up with great ideas and suggestions. Everything was taken care of by Paul and the team which is exactly what we wanted. From start to finish we dealt with a professional team who have produced a professional high quality video which we are delighted with. We would have no hes-itation recommending Opus Media, Thanks Paul.

Paul Mudd, Director, Prestige Granite.

Andrew Newman

Opus produced an excellent induction video for us. Very impressive, high quality and speedy.

Andrew Newman, Director Health & Safety, Novelis

Dan Price

We worked with the Opus team on a testimonial video and as part of a wider team doing a promo-tional animation for SupplyWell. Working with them was excellent – a steady hand guiding us through the process – it’s was a breeze and the end product is good enough to be run on TV as well as the web. Can’t recommend them enough.

Dan Price, Founder & Director, SupplyWell

Darren Speed

We are very happy with the films. Thank you. I look forward to seeing you at the Oscars!

Darren Speed, Sales Manager, MWL Systems

John Lomas-Bullivant

Paul is a man of honour, a rare commodity. He is a great compliment to any project, hugely versatile and multi-talented; he demonstrates initiative and is always keen to get the best out of people.

John Lomas-Bullivant, Executive Producer, Captain Mack (Fireback Entertainment)

Jackson Canter Solicitors

This is a wonderful and humbling film. Thank you to all involved.

Naomi Pinder – Head of Wills & Probate

Britt Jurgensen

As an organisation we have been filmed on many occasions, but we have never worked with a com-pany that was as professional, considerate & courteous as Opus Media. When they arrived on site, they told us that if they were in the way that we should tell them to move so as not to disrupt our day-to-day operations, but we didn’t have too. They were happy to work around us to get the footage they needed; it was like they were not even there. We would not hesitate to recommend Opus Media for the filming needs of any organisation

Britt Jurgensen, Co-founder Homebaked CLT

Abigail Ridgeway

Thanks to the Opus Media team for their absolute professionalism and attention to detail!

Abigail Ridgeway, Marketing Manager, Vanilla Solutions

Steve Walker

Opus Media are the most creative and marketing-savvy video/film-makers I’ve talked to about our company video requirements.

Steve Walker, Managing Director, Foojit

William Thompson

Opus Media’s ability to realise concepts has led to an increase in my business productivity and de-velopment of new financial streams. With their knowledge and expertise of video in every sense, I have and will continue to recommend them without hesitation.

William Thompson, Managing Director, I Am About You

Michael Porter

Five-star company and service!

Michael Porter, MD, Regal Bathrooms

Anthony O’Brien

Absolutely amazing company whose work is second to none.

Anthony O’Brien, MD, Profici

Dr. Ivan Misner

Thank you for the amazing videos. They are great!

Dr. Ivan Misner, Founder, BNI

Jon Egan

Having worked with several film companies in the past, Opus are a breath of fresh air. They are re-sponsive, creative and thoroughly professional. The quality of the films (and subsequent photog-raphy commissions) has been outstanding and our clients have been completely satisfied with the results and the quality of service They provide excellent value for money, work efficiently, meet deadlines and always deliver exceptional creative results

Jon Egan, Strategic Director, Outlier Strategy

Steve Rotheram

Wow!

Steve Rotheram, Metro Mayor, Liverpool City Region

Christoph Warrack

I would be delighted to commend Opus Media to anyone commissioning high-impact film and media materials to amplify their vision, mission or profile.

Christoph Warrack, CEO, Open Cinema

William Thompson

Opus Media’s ability to realise concepts has led to an increase in business and development of new financial streams. With their knowledge and expertise of video in every sense, I have and will contin-ue to recommend them without hesitation.

William Thompson, Managing Director, I Am About You

Daniel Morton

The film has led to increased business and we will have no hesitation in recommending you to other clients. You were a pleasure to work with throughout as well as being thorough and organised and showing initiative and flair.

Daniel Morton, Chartered Accountant, Lonsdale & Marsh

Jon Egan

Having worked with several film and photography companies in the past, Opus are a breath of fresh air. They are responsive, creative and thoroughly professional. The quality of the films and photog-raphy commissions have been outstanding and our clients have been completely satisfied with the results and the quality of service. They provide excellent value for money, work efficiently, meet deadlines and always deliver exceptional creative results.

Jon Egan, Strategic Director, Outlier Strategy

Terry Hamill

Your work is second to none and world class. The communication from Paul was outstanding, the project management superb, and the final project better than we could ever have hope for. I can’t recommend Opus Media highly enough.

Terry Hamill, Director, Asentiv Portugal, Brazil & Spain

Roger S. H. Schulman

Paul and his team at Opus Media understand the power of storytelling and how to use it to maximize an organisation’s messaging.

Roger S. H. Schulman, Oscar-nominated screenwriter of Shrek

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