Why Optimise Your Video?
So, you’ve spent time and money telling your story told through a great film. A great film that is going to emotionally connect with your target market. But how are you going to ensure that your target market sees your film? And once they seen it, how are you going to ensure that they convert into enquiries?
The answer is Video Optimisation.
But What Is Video Optimisation?
- Drives quality targeted views to your video content
- It then converts more viewers using interactive lead generation tools…
- And improves your marketing by tracking engagement and conversions.
How Do We Do It?
- Research and analysis of your target market
- Marketing and link building
- Embedding calls to action and clickable links into your videos
- Embedding Eventbrite forms in your videos
- Integrating your videos with marketing automation platforms like HubSpot, Marketo, and Pardot.
- Collecting insights into audience behaviour to see how individual viewers interact with your videos through heatmaps and engage ment graphs
- Running “test and learn” campaigns by putting two videos head-to-head to find out which one works best to discover what’s driving engagement
And at the end of every month you will receive a report containing
tracking data and your progress report.
To get started, complete the contact form below.